Effective Date: 12.03.25
 

At GM Aesthetics & Beauty Ltd, we are committed to protecting and respecting your privacy. This Cookie Policy explains how we use cookies and similar technologies to improve your experience on our website. By using our website, you consent to our use of cookies in accordance with this policy.
 

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the website owners. Cookies help enhance your browsing experience by remembering your preferences and actions.
 

2. How We Use Cookies

We use cookies to:

• Improve website functionality: Cookies help ensure that our website works properly and optimally, improving your browsing experience.

• Track usage: We use cookies to collect data on how you interact with our website, which helps us analyse and improve its performance.

• Personalise your experience: Cookies allow us to remember your preferences, language settings, and other customisable elements to tailor your experience on our site.

• Provide targeted advertising: We may use cookies to provide ads that are more relevant to you based on your browsing behavior.
   

3. Types of Cookies We Use

We use the following types of cookies on our website:
 

3.1 Necessary Cookies

These cookies are essential for the website to function and cannot be disabled in our systems. They are usually set in response to actions you take, such as logging in, filling out forms, or setting privacy preferences. Without these cookies, some services cannot be provided.

• Examples: Session cookies, login cookies, security cookies.
   

3.2 Performance Cookies

Performance cookies collect anonymous information about how visitors use our website. These cookies help us understand how visitors interact with our site, which pages are visited the most, and if there are any errors. This helps us improve the website’s performance.

• Examples: The Gravatas Service.
   

3.3 Functionality Cookies

These cookies allow the website to remember choices you make (such as your username, language, or region) and provide enhanced, more personalised features. These cookies may also be used to remember customisations you have made to the website’s layout or design.

• Examples: Language preference cookies, region selection cookies.
   

3.4 Targeting/Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of the advertising campaigns.

• Examples: Google Ads, Facebook Pixel.
   

4. How to Control Cookies

You have the option to accept or decline cookies. Most web browsers are set to accept cookies by default, but you can modify your browser settings to block cookies or alert you when cookies are being sent.

• Manage cookies through your browser settings: You can disable or delete cookies by adjusting your browser settings. The "Help" section of your browser will provide instructions on how to manage cookie settings. Please note that blocking or deleting cookies may affect your ability to use certain features of our website.

• Opt-out of Analytics Cookies: If you want to opt out of tracking cookies (such as Google Analytics), you can use Google’s opt-out browser add-on or similar tools offered by third-party services.

For more detailed information on how to manage cookies, you can visit www.aboutcookies.org or consult your browser’s help section.
 

5. Third-Party Cookies

Some cookies used on our website are placed by third parties (such as advertising networks, analytics providers, and social media platforms). These third parties may use cookies to collect data about your online behavior, which may be used to deliver more targeted advertising.
 

For example, we use:

• Google Analytics: To analyse how visitors use our site and help us improve our services.

• Social Media Plugins: Cookies from platforms like Facebook and Instagram may be set when you interact with embedded social media content on our website.

These third parties are responsible for their own cookie policies. You should check their privacy and cookie policies for more information.
 

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the law or how we use cookies. Any updates to this policy will be posted on this page, and we will update the ‘Effective Date’ at the top of the page.
 

7. Contact Us

If you have any questions or concerns about this Cookie Policy, or if you would like more information on how we use cookies, please contact us:
 

GM Aesthetics & Beauty Ltd
Registered Address: Former Atherstone College, Ratcliffe Road, Atherstone, England, CV9 1LF
Email: geraldinemaloneaesthetics@outlook.com 
Phone: 07775 444 308